Marketing
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January 26, 2024
Running a successful dental practice requires more than just excellent clinical skills. To truly elevate and grow your dental practice, you need to embrace innovative marketing and management techniques, prioritize patient relationships, and leverage technology effectively. In this article, we will explore the top five strategies for expanding your dental practice, providing actionable tips for attracting and retaining patients.
1. Embrace Digital Marketing
In the digital age, a strong online presence is crucial for the success of any business, including dental practices. Invest in a user-friendly, mobile-responsive website that highlights your services, expertise, and patient testimonials. Implement search engine optimization (SEO) strategies to ensure your practice ranks high in local searches.
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July 07, 2023
The healthcare industry is becoming increasingly competitive, and the field of dentistry is no exception. As a dental practitioner, it is crucial to understand the various factors that attract new patients to a dental office to grow and sustain your practice. Let's explore these determinants that drive patient attraction.
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March 20, 2023World Oral Health Day is a great time for dental offices to take meaningful action to promote good oral health practices and help end the neglect of oral health. We have gathered some easy ways that dental offices can help spread awareness and conversation around World Oral Health Day.
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August 25, 2022The potential patient pool will shrink during a recession, and an effective marketing strategy can bring patients to your dental clinic door before they go through your competitors. Instead of cutting marketing budgets, dental practices should look for lower-cost ways to market their dental practices. We've put together a list of low-cost ways to market your dental practice.
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June 29, 2022
Gone are the days when social media was only used as a place to connect with friends and family online. Today millions of people access social media for the latest news, events, to learn something new, and to connect with the businesses they love. If a dental office is on the fence about using social media to market its practice, now is a great time to jump in. While traditional marketing techniques are still a valuable tool to attract new clients, social media marketing has evolved. It now offers dental practices the unique ability to connect with new clients and to engage with existing clients on a personal level.
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March 09, 2022Email marketing is an easy and effective tool that dental offices can use to promote specials, send reminders, and build a community around their brand. Today's email marketing strategies for dental offices is not a one size fits all approach. Modern email marketing strategies for dental offices is all about ...
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August 10, 2021
Facebook, Youtube, Instagram, Google and what’s this TikTok everyone’s talking about? In 2021 there’s no shortage of platforms you can reach new potential clients on, but which ones will be the most valuable to your practice and where are your marketing dollars best spent?
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August 10, 2021
Before the pandemic, marketing your dental practice online was critical to its success.
Fast forward to today and I don’t know how your practice could survive without it!
There are plenty of digital marketing tactics to employ and each have varying levels of effort, time and commitment.
The digital marketing strategies you use (or don’t) will ultimately affect the success of your business.
In this blog we’ll cover three free digital marketing tactics that you can implement today!
Online Visibility
Online visibility is primary to all digital marketing strategies and can be achieved most easily through a
